Strategic Management Competitiveness and Globalization Concepts and Cases 4th edition
By Unknown Author.
Description
In this edition, expert authors Michael Hitt, Duane Ireland, and Robert Hoskisson continue Strategic Management: Competitiveness and Globalization's most complete, current, and realistic presentation of strategic management today. Both the text and cases have been thoroughly updated to present the most accurate portrait of today's global business environment, and the latest theory and application of the strategic management process. This text focuses on the outcome of the strategic management process and integrates the resource-based view of the firm with the more traditional I/O ...
ISBN(s)
0324017316, 9780324017311
